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Missouri citizens approved legal mobile and retail sports betting, allowing managed books to take bets next year.
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The sports betting wagering ballot measure gone by a slim majority early Wednesday early morning after more than 2.9 million votes were counted.
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Seven of the 8 states surrounding Missouri allow mobile or retail sportsbooks. That consists of Kansas and Illinois, which split the Kansas City and St. Louis city areas with Missouri, respectively.

Missouri is the 39th state to approve legal sportsbooks and the 31st to green light statewide mobile wagering. It is the only state to approve sports betting this year.
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" Missouri has a few of the very best sports betting fans in the world and they revealed up huge for their favorite teams on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, stated in a statement. "On behalf of all six of Missouri's expert sports betting franchises, we wish to thank the Missouri citizens who made their voices heard by approving Amendment 2. This historic vote makes Missouri the 39th state to legislate sports betting wagering and guarantees we no longer lose important tax revenue to our neighboring states. Most importantly, the passage of Amendment 2 indicates a brand-new, dedicated, permanent funding stream for Missouri class."

Missouri sports betting wagering next steps

Voter approval implies approximately 14 mobile sportsbooks could start accepting bets next year. It is unlikely all 14 readily available licenses are utilized.

DraftKings and FanDuel financed almost every dollar of the "yes" campaign and will unquestionably apply to take bets in the Show Me State. They will likely each pursue the 2 "untethered" licenses offered without having to partner with a Missouri brick-and-mortar gambling establishment or sports betting team (and pay an accompanying fee).
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Six licenses are offered to each Missouri casino operator, respectively. Caesars, despite opposing the ballot measure, will likely use its license to introduce the Caesars mobile sportsbook. Penn Entertainment, which handles ESPN Bet, and Bally's (Bally Bet) will likewise likely release their respective books.

The other three operators are Boyd Gaming, Century Casino, and Affinity Interactive. It stays uncertain if they will launch mobile sportsbooks.

The remaining 6 licenses are reserved for each of the major professional sports betting groups that play home games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting organizations were among the most popular advocates of the ballot measure.

Together with DraftKings, FanDuel and Caesars, Missouri gamblers ought to expect other leading nationwide brand names consisting of BetMGM, bet365, BetRivers and Fanatics to seek market access.

Launch probability tiers IF Missouri citizens approve sports betting:

Guarantees: FanDuel, DraftKings Locks: BetMGM, Bally Bet Highly likely: Fanatics, bet365, ESPN BET Are Already Reside In Illinois, So Yeah(?): BetRivers, Hard Rock, Circa Opposed Referendum But Still Might: Caesars

Missouri's ballot measure enables every Missouri casino to open retail sportsbooks on their respective properties. Most if not all 13 casinos handled by the six gambling establishment are anticipated to open in-person wagering alternatives such as wagering kiosks and possibly dedicated, full-service sportsbooks.

The six sports betting groups can likewise open in-person sportsbooks within or nearby to their respective home playing places. Missouri will join Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. among jurisdictions that allow in-stadium retail sportsbooks.

The language around the ballot step needs the first licensed sportsbooks to begin accepting wagers by Dec. 1, 2025. Operators will likely deal with regulators to go live before kick-off of the fall 2025 football season, continually books' most lucrative time of the sports betting calendar.

Missouri sports betting wagering background

The successful Missouri sports betting campaign comes despite millions in funding opposing the procedure from among the state's biggest gambling stakeholders.

Caesars invested millions of dollars to beat the step. In many other states that tie online sports betting wagering with a state's brick-and-mortar gambling establishments, an operator is approved a minimum of one license per managed property.

In that circumstance in Missouri, Caesars would be afforded at least three potential licenses, one for each casino it handles. Instead, Caesars only has one. In states with the license-per-property design, business can either open additional internal books or, more frequently, farm out the license to a competitor that pays an accompanying cost in exchange.

FanDuel and DraftKings, which have approximately two-thirds of U.S. nationwide sports betting handle market share, might possibly have a leg up on their competitors by earning the pair of untethered licenses. It stays to be seen which two books will earn these slots, however the language around the tally step would seem to prefer the 2 nationwide market leaders.

Polling earlier in the year showed the "yes" vote with a small lead. Support efforts were reinforced by tens of millions invested by DraftKings and FanDuel.

A series of tv and radio advertisements focused on the revenue legal sportsbooks would produce for Missouri public education. Opponents, funded mostly by Caesars, argued the advocates' advertisements were misleading and the 10s of millions of projected dollars raised would have a negligible effect in a state that currently invests billions on education each year.